Boston's Winter Fest

Focus Drawn Scope

Working with Rugato FX, we collaborated on themed  vignettes, designed all signage, and created assets for social media  campaigns.

Focus Drawn Approach

Focus Drawn collaborated with Rugato FX to create Boston's first Winter Fest, on the same site as Boston's Wicked Haunt Fest. We created the official event logo, billboard, signage, informational way-finding, and themed food vendor banners.

Building on our work for the Boston's Wicked Haunt Fest, Focus Drawn designed graphics that highlighted the Christmas light installation, Santa experience, and ice-skating rink.

Focus Drawn Deliverables

As part of this project, Focus Drawn created:

• Event Logo and Brand Guide
• Merchandise Concepts and Artwork
• Individual, Attraction-Specific Branding and Signage
• Informational and Way-finding Signage
• Tickets
• 12+ Banners

Our Producing Partners

Focus Drawn is proud to have partnered with Rugato FX, SpeedPro of Greensboro, NC, and the Boston Scenic Painters to make this project happen.  The first offering of this Winter Fest  was a success.